About Us

We founded Impact Samui to bring a fresh new perspective to Koh Samui. Having owned property here for some years, we wanted a new challenge. Combining our extensive skills in sales & marketing, financial and project management, procurement, legal work & planning regulations, space planning and layout/design, we have brought a fresh new perspective to the island’s property scene.

Our track record for developing ‘out of the box’ projects has given us an enviable reputation in Koh Samui, one of Asia’s most promising investment hot spots.

Leading the team is David Birchall, a highly experienced international project manager and financial controller, who works closely together with Co-Founder and Asia PR expert, Susan Field.

Our Mandate

From the start, we decreed that we would operate to the highest standards, with integrity and professionalism at the company’s core, considering not only the requirements of clients and business partners, but also the needs and sensitivities of local communities.

We choose the most sought-after locations on the island for our developments, with most of them being situated in the prestigious North East of the island, where property is at a premium and where most of the island’s luxury, world-renowned hotels can be found.

Ritz Carlton, Six Senses, W Hotel, Anantara, Hyatt Regency and So Sofitel have all selected the area as their preferred location thanks to the Idyllic beaches, azure seas, amazing sunsets and proximity to the airport, to hospitals - and to some of Samui’s most highly rated restaurants and bars.

Susan Field


Susan has lived and worked in Asia for over 30 years. She launched and subsequently sold her successful PR company, Impact Asia to the world’s largest communications conglomerate, WPP. Her career has seen her consulting for many blue-chip brands, including Rolls-Royce Motor Cars, Mandarin Oriental, Sofitel, Pernod Ricard and many more blue-chip brands, culminating in an exceptional network of business contacts throughout the region. In Samui, Susan has worked on bespoke marketing projects for select Samui villas, delivering unparalleled occupancy and returns. Her marketing and PR experience, together with her flair for stylish interior design, provide a significant advantage to our portfolio.

David Birchall


David heads up the day to day operations and financial control. He started his career with PriceWaterhouse Coopers where he specialized in Property and Tax. Over the years, he has worked extensively in senior board roles in Europe and Asia. His love of excellent design and uncompromising attention to detail saw him developing and managing refurbishments in the UK, Hong Kong and now, Koh Samui. David’s hands-on approach, experience and attention to detail ensure high quality developments that are completed on schedule and on budget. He oversees the whole construction process from beginning to successful completion, including all remedial works post-completion.


Impact Samui

Email: info@impactsamui.com

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